FOX CYCLING FRANCHISING LTD
Last updated: September 23rd 2025 by Lee Chapman
Review date: September 23rd 2026
This privacy notice for Fox Cycling Franchising Ltd ('Company', 'we', 'us', or 'our',), describes how and why we might collect, store, use, and/or share ('process') your information when you use our services ('Services'), such as when you:
| Processing Activity | Legal Basis |
|---|---|
| Sending marketing emails | Consent |
| Processing payments | Contract |
| Fraud prevention | Legitimate interests |
Fox Cycling Franchising Ltd is the data controller responsible for your personal data under this Privacy Notice.
Fox Cycling Franchising Ltd contains links to other websites. Our privacy policy applies only to our website, so if you click on a link to another website, you should read their privacy policy.
Questions or concerns? Reading this privacy notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do review how you use our Services. If you still have any questions or concerns, please contact us at info@foxcycling.co.uk.
This summary provides key points from our privacy notice, but you can find out more details about any of these topics by clicking the link following each key point or by using our table of contents below to find the section you are looking for.
When you visit, use, or navigate our Services, we may process personal information depending on how you interact with Fox Cycling Franchising Ltd and the Services, the choices you make, and the products and features you use. Our currently used booking platform, Bookaby, uses Stripe to process your payments.
We may process sensitive personal information depending on what information you provide during interactions with us; sensitive data is stored safely on password protected devices and/or applications. Our current used booking platform, Bookaby, is where we store information, such as age, gender and medical conditions.
We may receive information from third parties, such as from our booking operators at Bookaby.
We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with UK law. We may also process your information for other purposes with your consent. We process your information only when we have a valid legal reason to do so. We will strive to ensure we comply with UK GDPR rights, explicitly your rights as follows:
We may share information in specific situations and with specific third parties, such as Pedal Plan Ltd. All franchisees are registered with the ICO.
In certain circumstances, we may transfer personal data to countries or territories outside the United Kingdom. These transfers typically occur when we engage service providers or partners who operate internationally, or when data is hosted or accessed from locations outside the UK.
Where such transfers take place, we ensure that appropriate safeguards are in place to protect your personal data. Specifically, we rely on Standard Contractual Clauses (SCCs) approved by the UK Information Commissioner's Office. These clauses are designed to ensure that your data remains protected to standards equivalent to those required under UK data protection law.
In the course of delivering our services, we may transfer personal data to countries or territories outside the United Kingdom. These transfers typically occur when we engage trusted third-party providers to support our operations, including data hosting, analytics, and communications.
Our key service providers include:
Where personal data is transferred to a country that is not subject to a UK adequacy decision, we implement appropriate safeguards to ensure your data remains protected. The SCCs are designed to uphold UK data protection standards even when your data is processed abroad.
You may request further information about these safeguards, or obtain a copy of the relevant SCCs, by contacting us at info@foxcycling.co.uk.
Based on how you interact with our Services, we may collect, use, and disclose your sensitive personal information (login details, password, or precise geolocation), but only as needed and to provide the Services.
We have organisational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorised third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information.
For the purpose of this Privacy Policy, we will highlight UK law and follow UK GDPR.
The easiest way to exercise your rights is by filling out our data subject request form available by contacting us at info@foxcycling.co.uk. We will consider and act upon any request in accordance with applicable data protection laws.
In Short: We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you register on our booking platform, express an interest in obtaining information about us or our products and Services, when you participate in activities, or otherwise when you contact us.
Personal Information Provided by You. The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:
Sensitive Information. We do process sensitive information via our booking platform, Bookaby, and we ensure this is held safely on password protected devices. You can find a copy of Bookaby's Privacy Policy here: Data Policy // Bookaby
Payment Data. We may collect data necessary to process your payment if you make purchases, such as your payment instrument number (such as a credit card number), and the security code associated with your payment instrument. All payment data is currently stored by Stripe. You may find their privacy notice link here: https://stripe.com/gb/privacy.
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.
We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.
Like many businesses, we also collect information through cookies and similar technologies.
The information we collect includes:
In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with UK Data Protection legislation. We may also process your information for other purposes with your consent.
We process your personal information for a variety of reasons, depending on how you interact with our Services, including:
In Short: We only process your personal information when we believe it is necessary and we have a valid legal reason (i.e. legal basis) to do so under applicable law, like with your consent, to comply with laws, to provide you with services to enter into or fulfil our contractual obligations, to protect your rights, or to fulfil our legitimate business interests.
The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on in order to process your personal information. As such, we may rely on the following legal bases to process your personal information:
| Purpose of Processing | Types of Personal Data | Lawful Basis |
|---|---|---|
| Sending marketing emails | Name, email address, marketing preferences | Consent |
| Processing payments | Name, billing address, debit/credit card details | Contract |
| Fraud prevention | Name, contact details, transaction history | Legitimate interests |
| Booking and account management | Name, email, phone number, medical conditions, age, gender | Contract |
| Responding to enquiries and support requests | Name, contact details, enquiry content | Legitimate interests |
| Delivering services (e.g. cycling sessions) | Name, contact details, booking history, medical conditions | Contract |
| Sending administrative communications | Name, email address, service-related updates | Legitimate interests |
| Analytics and usage tracking | IP address, device info, browser type, usage patterns | Legitimate interests |
| Targeted advertising | IP address, location, browsing behaviour | Consent |
| Sharing data with third parties (e.g. Pedal Plan) | Name, contact details, relevant service data | Legitimate interests / Contract |
| International data transfers | Any personal data processed by international service providers | Legitimate interests / Contract + SCCs |
| Processing sensitive data (e.g. medical info) | Medical conditions, age, gender | Consent + Article 9(2)(a) (explicit consent) |
In Short: We may share information in specific situations described in this section and/or with the following third parties.
We may need to share your personal information in the following situations:
In Short: We may use cookies and other tracking technologies to collect and store your information.
We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Notice.
In Short: We keep your information for as long as necessary to fulfil the purposes outlined in this privacy notice unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). No purpose in this notice will require us keeping your personal information for longer than the period of time in which users have an account with us.
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
In Short: We aim to protect your personal information through a system of organisational and technical security measures.
We have implemented appropriate and reasonable technical and organisational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorised third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information.
We do not knowingly collect data from or market to children under 18 years of age. By using the Services, you represent that you are at least 18 years of age or that you are the parent or guardian of such a minor and consent to such minor dependent's use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 18, please contact us at info@foxcycling.co.uk.
In some regions (like the UK), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your personal information; and (iv) if applicable, to data portability. In certain circumstances, you may also have the right to object to the processing of your personal information. You can make such a request by contacting us by using the contact details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below.
We will consider and act upon any request in accordance with applicable data protection laws.
If you are located in the UK and you believe we are unlawfully processing your personal information, you also have the right to complain to your local data protection supervisory authority. You can find their contact details here: https://ico.org.uk/make-a-complaint/.
Withdrawing your consent: If we are relying on your consent to process your personal information, which may be express and/or implied consent depending on the applicable law, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by contacting us by using the contact details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below.
However, please note that this will not affect the lawfulness of the processing before its withdrawal, nor when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.
Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage no uniform technology standard for recognising and implementing DNT signals has been finalised. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy notice.
California Civil Code Section 1798.83, also known as the "Shine The Light" law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below.
If you are under 18 years of age, reside in California, and have a registered account with Services, you have the right to request removal of unwanted data that you publicly post on the Services. To request removal of such data, please contact us using the contact information provided below and include the email address associated with your account and a statement that you reside in California. We will make sure the data is not publicly displayed on the Services, but please be aware that the data may not be completely or comprehensively removed from all our systems (e.g. backups, etc.).
In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.
We may update this privacy notice from time to time. The updated version will be indicated by an updated "Last updated" date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information.
If you have questions or comments about this notice, you may contact our Data Protection Officer (DPO), Lee Chapman, by email at info@foxcycling.co.uk, by phone at (+44)7496833070, or by post to:
Fox Cycling Franchising Ltd
Unit 3 Harbourmead Trading Estate
Harbour Road
Portishead BS20 7AY
United Kingdom
Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, change that information, or delete it. To request to review, update, or delete your personal information, please contact us at info@foxcycling.co.uk.